Sunday, August 11, 2019

4 Ways to Optimize the Website Content to Rank Higher Through Voice Search



Are you searching for ways to generate more traffic to your site? Do you want to optimize your site for the increasing trend of voice search? It is extremely important that you consider voice search in your digital marketing strategies. It is the future and will become the most important thing some years later.

50% of the whole searches will be voice-based by next year. Let's hear another interesting fact – 53% users do daily voice searches. You need to understand how to optimize your website content so that it can achieve a higher rank through voice search. And this blog will tell you how.

So, let's check them out below:

FAQ based content

Users tend to ask questions while performing a voice search. So, what you should do is search for long-tail question keywords and then create content around it so that it ranks higher on voice search. This is an interesting and helpful way for websites to achieve their primary purpose.

Use structure date markup

Organize your website to present more context about your site. Use microdata for ensuring that search engines classify your contact information, ratings, address, operational hours, etc. You can rely on top Bay Area SEO services like CH Web Media for this purpose.

Go local

"near me" searches have increased more than 130% in the last few years! Users are continuously searching for businesses around them and thus, businesses should know how to take advantage of this. This will immensely help them in their cause! Localize your content and optimize the website for local SEO. Did you know 50% of local mobile searches by a customer lead to a store visit in a day?

So, it is important to use the right local keywords. Expert Bay Area SEO services will come helpful in this.

Mobile-friendliness

Ensure the website is mobile friendly to tap in mobile users. Use bullets for rendering content legible on small screens. Optimize scripts and images. Incorporate white space, be concise, choose simple words, employ small paragraphs, use short sentences, and also engaging sub-headings. These are some steps that you can take.

All of these will help your website content rank higher through voice search. The ways mentioned above are adapted by most big SEO companies like CH Web Media. So, keep them in mind while optimizing your website content.



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